These days, many Hong Kong travellers heading to Shenzhen have one "designated mission" — hunting for designer toy blind boxes. The moment new releases from IPs like Labubu, Molly and Dimoo drop, designer toy shops in Shenzhen malls have them in stock first, with more variety than Hong Kong and the occasional limited edition. Here we introduce two popular designer toy chains with physical stores in Shenzhen — all real shops, with Amap navigation included.
🧸 POP MART (MixC World Store) — the blind box market leader
POP MART (泡泡瑪特) is the hottest blind box brand right now, with IPs like Labubu, Molly, Skullpanda and Dimoo all under its umbrella — a favourite stock-up stop for Hong Kong travellers in Shenzhen. We recommend the Nanshan MixC World store: located at Shop SL528, MixC World, 9668 Shennan Boulevard (Gaoxinyuan Station, Line 1). MixC World is itself a hugely popular mall in Nanshan, the store carries a wide range of styles, new releases usually hit the shelves fast, and if you see a hot item you like, buy it — don't hesitate.
To see the latest styles and branch locations, check the official website or search "泡泡瑪特" on Dianping.
🛍️ TOP TOY (Qianhai One Avenue Store) — global designer toy collective
TOP TOY focuses on being a "global designer toy collective" — besides blind boxes, it also has building blocks, models, figures, plush toys and assembly kits, a far richer range than single-brand stores, great for both kids and grown-ups. We recommend the Bao'an Qianhai One Avenue store: located at B2, Qianhai One Avenue, 99 Xinhu Road (Bao'an Center Station, Line 1 / Line 5). One Avenue is a large mall in Bao'an, so after browsing designer toys you can grab a meal and shop — perfect for a half-day or full-day outing. TOP TOY also has other Shenzhen branches such as the Longgang Longcheng Vanke Li store, so if you live in the east or pass through Longgang, keep an eye out.
🎁 Blind box tips (for Hong Kong travellers in Shenzhen)
- Blind boxes are random: to get a specific style you usually have to buy a full case or trade with staff or fellow collectors. The odds on hot hidden editions are low — spend within your means.
- New releases sell out fast: new drops from hot IPs like Labubu go quickly, so buy the moment you see stock — don't wait and think "I'll decide back in Hong Kong".
- Large items / flagship pieces: for big figures or limited editions, go to stores in large malls (like MixC World) for the fullest selection.
- Don't buy from scalpers: some people outside malls resell hot items at inflated prices, and it's easy to end up with fakes — buying from official stores is safest.
- Paying: WeChat Pay / Alipay are the most convenient in mainland shops — remember to link your Hong Kong credit card or top up in advance.
- Carrying your haul: blind boxes are small and easy to carry, but if you buy a lot, leave room in your luggage — carrying them back to Hong Kong by hand is no problem.
A reminder: branch opening hours and stock change daily, so check the latest status on Dianping or Amap before you set off.
🏬 What other branches are there? (by checkpoint area)
From Luohu / Futian Checkpoint (nearby malls)
- POP MART (MixC World Store) | Shop SL528, L5, MixC World, 9668 Shennan Boulevard, Science Park, Nanshan District (Gaoxinyuan Station, Line 1) — the fullest selection and fastest new arrivals, the top choice for blind box hunting.
- TOP TOY (Link CentralWalk) | Shop 074, G Floor, Link CentralWalk, 3 Fuhua 1st Road, Futian CBD (around Shopping Park Station, Line 1 / Line 3) — besides blind boxes there are building blocks, models, figures and plush toys.
- POP MART (COCO Park Store) | COCO Park, Fuhua 3rd Road, Futian District (Exit C, Shopping Park Station, Line 3) — drop in for a few boxes after browsing the mall.
- TOP TOY (COCO Park) | Another corner of the same mall — you can visit both in one trip.
From Shenzhen Bay Checkpoint (Nanshan, Bao'an)
- POP MART (Qianhai One Avenue Store) | B2, Qianhai One Avenue, 99 Xinhu Road, Bao'an District. Opening hours 10:00–22:00 (Fridays and Saturdays until 22:30).
- TOP TOY (Joy City Store) | Shop B117P, Joy City, Chuangye 2nd Road, Bao'an District. Opening hours around 10:00–22:00.
- POP MART (Longhua One Avenue Store) | 1/F, Zone C, One Avenue, 4022 Renmin Road, Longhua District, 10:00–22:00 — an immersive DIMOO-themed store, great for photos.
💰 Price reference (how much is a blind box?)
- Standard blind box: ¥59–¥79 each (around HK$69–92), usually about 10% cheaper than Hong Kong official stock.
- Large box / series case: ¥399–¥699 depending on size and IP.
- Vinyl figures / large-scale figures: from ¥299 up to over ¥1,000.
- Full case (complete set): usually ¥700–¥900 — the surest way to pull a hidden edition.
- Building blocks, models: TOP TOY's own brand is mostly ¥99–¥399.
💡 Money-saving tip: Dianping and Meituan often have "designer toy vouchers" and mall spend-and-save offers, e.g. spend ¥200 and get ¥30 off — buying several boxes makes a big difference.
📋 Three practical routes
- Luohu Checkpoint route (half day): cross the border → Line 1 to Laojie, change to Line 3 → Shopping Park Station (COCO Park: POP MART + TOP TOY) → then browse the malls around Convention & Exhibition Center.
- Futian Checkpoint route (half day): cross the border → Line 4, change to Line 1 / Line 3 → Link CentralWalk (TOP TOY) → COCO Park.
- Shenzhen Bay Checkpoint route (full day): cross the border → Line 13, change to Line 11 → Houhai Station (Coastal City) → change to Line 1 to Gaoxinyuan Station (MixC World POP MART) → back to the checkpoint in the evening.
FAQ
Are blind boxes cheaper in Shenzhen than Hong Kong?
Generally 10–20% cheaper, depending on the model. Mainland branches usually get new releases faster and carry more styles, plus regional exclusives you won't find in Hong Kong. But factor in travel costs — buying one or two may not be worth it, while three or four and up makes a real difference.
Can I bring blind boxes / figures back to Hong Kong?
Yes. Designer toys are ordinary consumer goods, there are no restrictions on bringing them back to Hong Kong for personal use, and they are not prohibited items. If you buy a lot, leave room in your luggage.
How do I know which branch has stock?
2026 new stores / other branch updates
- POP MART (Nanshan Coastal City Store): Coastal City Plaza, 33 Wenxin 5th Road, Yuehai Subdistrict, Nanshan District (around Houhai Station, Line 2, about a 10-minute walk). Opening hours around 10:00–22:00. One of the larger and more popular stores, with full Labubu, Zsiga and Crybaby series and occasional themed exhibitions.
- POP MART (Longhua One Avenue Store): 1/F, Zone C, One Avenue, 4022 Renmin Road, Longhua District — an immersive DIMOO-themed store, great for photos.
- TOP TOY Shenzhen branches: official stores include the Qianhai One Avenue "Dream Factory Store", MixC World Store, Joy City Store, Buji MixC Store, Longgang Universiade World Store and Longgang Longcheng Vanke Li Store — wherever you stay, there's one nearby.
To confirm which stores have just opened and what limited editions are available, the most reliable way before you set off is to check the brand's official mini-program or the branch list on Dianping. New store openings usually come with photo installations and limited stock — worth a special trip.
A reminder: blind boxes are ordinary consumer goods, and there are no restrictions on bringing them back to Hong Kong for personal use. But if you buy a lot, leave room in your luggage, and keep the small parts inside the boxes out of reach of young children. Some limited and collaboration editions are sold only at designated branches or during designated periods — to be sure of getting one, check the release announcements on the brand's official mini-program before you go.
Before setting off, check branch stock on the official POP MART mini-program or Dianping. Hot items (like Labubu) sell out constantly — the moment you see stock, grab it.
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